The L Word
Pitching | Account Management | Social Strategy
Led a team of 5 creatives for a social agency pitch to Showtime for Season 3 of The L Word and won the business!
Experiential: dinah shore
Oversaw the production and execution of our super fun experiential idea. We brought The L Word to life at Dinah Shore with a pop-up truck dubbed the Qhaul, which had a bar inside that mirrored the bar in the show. Fans stopped by for a great photo opportunity and posted on social to celebrate the new season!
pre-premiere management
After finessing our campaign ideas according to client feedback, we efficiently began executing on the approved concepts according to upcoming key dates. On my end, this involved creating an approval process for Showtime, project management for our internal creatives, and providing timely feedback internally.